Zeekr is Geely Holding Group's premium electric vehicle brand — designed in Gothenburg, built in Ningbo, positioned against European premium EVs at materially lower pricing. Four years after launch, Zeekr has established a legitimate premium EV presence in Europe, Australia, GCC, and parts of Southeast Asia. For independent export dealers, Zeekr is the most credible premium Chinese EV option in 2026. This is the complete export guide.
The Zeekr lineup
Zeekr 001 — shooting brake
The original flagship. Unusual body style (shooting brake / long-roof estate) on a long-range premium platform. Specs:
- Up to 810 km CLTC range (103 kWh long-range pack)
- 95 kWh standard pack — 710 km CLTC
- AWD 2.83s 0-100 km/h at top trim
- 900V architecture (LR variants)
- LFP battery chemistry
Target markets: Europe (strong reception in Netherlands, Germany, Sweden), UAE, Australia, Albania-Balkans premium channels.
Zeekr 007 — executive sedan (7GT in Europe)
Possibly the strongest single product in the Zeekr lineup. Specs:
- Up to 905 km CLTC range (long-range trim)
- 800V architecture, fast-charging 10-80% in ~15 min
- AWD 2.84s 0-100 km/h
- Rear-wheel steering on upper trims
- LFP battery chemistry
Competes with Mercedes EQE, BMW i5, Audi A6 e-tron. Strongly positioned for GCC executive fleets, European premium retail, and Southeast Asian/Chinese-diaspora luxury markets.
Zeekr X — compact premium crossover
The smallest Zeekr. Specs:
- 530 km CLTC range
- 69 kWh pack
- Factory RHD and LHD
- Premium interior in a B-segment-ish crossover footprint
For RHD markets (UK, Australia, New Zealand, Malaysia) or urban premium buyers. Also popular with premium ride-hail and airport transfer fleets.
Zeekr 9X — full-size luxury MPV
Premium 6-seat MPV. For markets where chauffeur-driven premium transport is a category — GCC, Hong Kong, Macau, specific Southeast Asian diplomatic/corporate markets. Competes with Toyota Alphard (the established benchmark) and Mercedes V-Class.
Where Zeekr has direct distribution
As of early 2026, Zeekr has established official distributor networks in:
- Europe (Netherlands, Belgium, Germany, Austria, Sweden, and expanding)
- Australia and New Zealand
- United Arab Emirates
- Singapore and Malaysia
- Japan (recent entry)
- Parts of South America (Brazil, Chile)
Independent dealers in these markets typically can't compete head-to-head with Zeekr's direct retail — the brand does serious retail infrastructure investment where it commits to a market. But independent dealers can still operate in:
- Secondary cities within these markets
- Fleet sales where direct-channel service is slower
- Specific models not yet in the local lineup
- Re-export corridors (e.g., UAE to Oman, Netherlands to Luxembourg)
Where Zeekr has no direct presence — opportunity zones
Markets where independent dealers have room to introduce Zeekr without channel conflict:
- Albania and wider Balkan region
- Russia and CIS countries (where Zeekr hasn't formally entered but Geely has presence)
- Central Asia (Uzbekistan, Kazakhstan)
- Most of Africa
- South Asia (Bangladesh, Pakistan, Sri Lanka)
- Secondary Latin American markets (Peru, Colombia, Uruguay, Guatemala)
- Mexico (no direct Zeekr distribution as of early 2026)
These are the markets where independent Zeekr imports have genuine strategic value.
Homologation and regulatory
Zeekr's homologation packages cover:
- EU WVTA — all main export models (001, 007/7GT, X)
- UK GB Type Approval — 001, 007, X
- GCC — full hot-weather-spec builds for UAE, Saudi, Qatar, etc.
- Australian ADR compliance — 001, X, 007 (2026)
- Chinese CCC — for certain ASEAN markets that recognize CCC
For markets without formal Zeekr type approval, we can often work with the manufacturer to obtain approved documentation — but this typically requires minimum volume commitments.
Pricing
Quote on RFQ. Zeekr FOB Shanghai pricing varies significantly by trim, homologation spec, and destination. Typical ranges for benchmark reference only:
- Zeekr X — entry of the lineup
- Zeekr 001 — mid-range premium
- Zeekr 007 — executive premium
- Zeekr 9X — flagship pricing
Actual quotes depend on your destination tariff, WVTA/GCC/etc. requirements, quantity, and current factory allocation. For a specific vehicle + market combination, send us an RFQ and we'll return pricing within one Shanghai business day.
Getting started with Zeekr
A typical Zeekr import program looks like:
- Identify which Zeekr model matches your target market's premium buyer profile
- Confirm homologation availability for your destination
- Validate target retail positioning against official Zeekr pricing in similar markets (for benchmarking)
- Commit to an initial 2-5 unit test shipment to establish channel and customer profile
- Scale to 10-50 unit regular shipments based on actual market response
Zeekr is genuinely premium, and importing it requires premium-grade execution on your end — proper showroom, trained service staff, warranty handling infrastructure. Don't try to run Zeekr on a budget operation.
