12W BR30 WWCW Smart WiFi LED Bulb
Part number CRBU-RF-13
12W BR30 WWCW Smart WiFi LED Bulb sits in our Smart WiFi LED Bulbs range as the smart WiFi LED bulb built for connected homes, hotel rooms and retail displays controlled from a phone. It draws 12W, with a body of 132x95mm, an input of AC85-264V and SMD5730 0.5W emitters. Retrofit is the whole proposition: it goes in the socket that is already there. It is catalogued as CRBU-RF-13.
- Power
- 12Watt
- Size
- 132x95mm
- Input Voltage
- AC85-264V
What This Model Gives You
Aluminum +PC construction
The material is what gives the LED a heat path, and heat is what decides how long the product actually lasts.
Body dimensions 132x95mm
Physical fit can be checked on paper before the order is placed, not after the goods land.
Stated LED life of 50,000Hours
A published life figure gives a maintenance interval you can plan replacement stock around.
Power factor >0.65
A published power factor is what lets an electrical contractor size the circuit properly.
Technical Data For 12W BR30 WWCW Smart WiFi LED Bulb
Every figure below is taken from the manufacturer's specification for this model. Where a value is not listed it is not published, and we will confirm it against current production before you order.
| P/N | CRBU-RF-13 |
|---|---|
| Luminous Flux(lm) | 0~1100lm Cool White |
| CCT Adjustable | 2700~6500K |
| Size | 132x95mm |
| Input Voltage | AC85-264V |
| Power | 12Watt |
| LED Type | SMD5730 0.5W |
| LED Quantity | 48pcs |
| Max. Lumen | 1100lm |
| Material | Aluminum +PC |
| Option Base | E27,E26 |
| PF | >0.65 |
| Lifespan | 50,000Hours |
How It Is Built
- Light source: SMD5730 0.5W
- LED count: 48pcs
- Electrical input: AC85-264V
- Power factor: >0.65
- Construction: Aluminum +PC
Materials
- Aluminum
Buyers This Model Suits
- Electrical distributors adding a connected range
- Hospitality groups fitting guest-controllable lighting
- Own-brand smart lighting programmes
- Smart home retailers and e-commerce sellers
Application Scenarios
- Hotel rooms where guests control their own lighting
- Retail displays needing colour changes without rewiring
- Smart home starter bundles
- Living room and bedroom scene lighting
Objections This Model Removes
Smart bulb listings publish app screenshots instead of electrical data
Connected lighting normally means rewiring, a hub or both
Reflector-shape smart bulbs are hard to source for recessed cans
One fixed colour temperature cannot serve both evening and working use
How This Product Is Made
Production runs at our Shenzhen plant, Shenzhen Chiclits Technology Co., Ltd..
SMD LED and RGB or tunable white engine assembly
WiFi control module integration and firmware loading
Driver and optical assembly into the lamp body
Pairing test, functional check and packing
What Gets Checked
- Electrical safety and base retention test
- Firmware version verification on every unit
- Pairing and connection test before packing
- Colour and brightness range check across the control span
What You Can Change
- Own-brand packaging and printed quick-start guide
- App branding subject to discussion at project volume
- Tunable white or RGBW light engine
- Standard globe or R63, R95 and BR30 reflector shapes
Certification
This model's part number falls inside the model range listed on our CE (LVD) and RoHS certificates, issued by Shenzhen BST Technology against EN 62560 and IEC 62321. Certificate numbers are published on our Trust page and scans are available on request.
How It Compares With The Alternatives
| Compared with | What changes |
|---|---|
| A non-smart tunable white bulb | Control from a phone rather than from a physical remote or wall switch |
| A hub-based smart lighting system | Fewer parts and no hub to fail, at the cost of some advanced automation |
| A wall-switch smart dimmer | No electrical work and no neutral wire requirement; the intelligence sits in the lamp |
Getting It Right On Site
Do not install a smart bulb on a circuit that already has a wall dimmer
Check the fitting shape before ordering - reflector cans need a reflector lamp
Confirm the app and pairing method with us before quoting a large installation
Keep the router within the stated control distance of the fittings
Other Models In Smart WiFi LED Bulbs
4W WWCW Smart WiFi LED Bulb
2W RGB Smart WiFi Glass LED Bulb
6W RGBW Smart WiFi LED Bulb 117x60mm
6W RGBW Smart WiFi LED Bulb 100x57mm
9W RGBW Smart WiFi LED Bulb
5W WWCW Smart WiFi LED Bulb
4W RGBW Smart WiFi LED Bulb
12W R95 WWCW Smart WiFi LED Bulb
Guides That Cover This Product
How To Choose The Right LED Lamp Base For Your Market
E27, E26, B22, E14, GU10 and MR16 explained, with the export mistakes that cost importers money.
Buying GuideLumens Not Watts How To Compare LED Bulbs Properly
Why wattage stopped being a measure of brightness, and what to ask a supplier instead.
Buying GuideLED Colour Temperature Explained From 2400K To 6500K
What kelvin values actually mean, where each band belongs, and how to avoid a room full of returns.
Design Guide12W BR30 WWCW Smart WiFi LED Bulb Questions
What are the physical dimensions?
132x95mm. Check that against the fitting or the ceiling opening before you order in quantity.
Can it be dimmed from a wall switch?
No - dim it through the app. A wall dimmer on the circuit will cause problems with any smart bulb.
Will it fit my recessed downlight can?
Check the shape. The reflector models are designed for cans; the standard globe shapes are for open fittings.
Do I need a hub for this bulb?
No. It connects over WiFi and is controlled from an app. Confirm the current app version with us before quoting a large project.
Do these bulbs need a hub?
They are WiFi bulbs controlled from an app. Confirm the current app and pairing method with us before quoting a large project, because app support matters more than the bulb over a five year life.
What is the minimum order quantity and lead time for this model?
Both depend on the configuration, the packaging and the quantity, and neither is published as a blanket figure. Send us the model and quantity by email and we will confirm in writing.
Get Pricing For 12W BR30 WWCW Smart WiFi LED Bulb
Send the quantity and destination market. We reply with pricing, packaging options, lead time and a written position on certification.