Custom Display Design and Prototyping
Most display programmes fail at the point where a good-looking concept meets a real budget, a real material list and a retailer's floorspace rule. This is the part of our work that catches those collisions before they cost you a sample round.

Buyers Who Come to Us for This
- Brands with a concept sketch and no engineering resource behind it
- Display agencies who need a factory that can read and challenge a design
- Importers taking a design from one market and adapting it for another
What Happens at Each Step
Each stage below names the problem it exists to prevent. That is the point of the stage.
Consult and Discover
The problem. Constraints turn up late, usually from the field: a cost ceiling nobody stated, a material the retailer will not accept, a floorspace policy that rules out the footprint.
How we handle it. We run a consultative pass at the start of a project to surface those limitations and plan for them, rather than hearing about them after the first units ship.
Creative Design
The problem. A display that ignores the brand's own design language reads as generic and gets refused by the brand team.
How we handle it. POS industry designers work the brand's core design, personality and positioning into the structure, and visualise every idea in 3ds Max before anything is cut.
Feasibility and Value Engineering
The problem. Designs that cannot be produced at the target cost get redrawn two or three times, and each round costs weeks.
How we handle it. Each design is analysed against project scope, target budget, material call-outs and required production timing, then materials and production methods are chosen to hit the cost and the timing together.
Engineering and CAD
The problem. Drawings that are not production-ready leave the factory guessing at joints, tolerances and assembly order.
How we handle it. Our engineers draw the CAD and DXF files in SolidWorks. They sit in the same facility as the manufacturing team, so structural questions are answered the same day.
Sample and Approval
The problem. Approving a fixture from a rendering means discovering the problems after tooling.
How we handle it. A physical sample is built and shipped in 7 to 20 days by EMS, FedEx, UPS or DHL, and production is released only against your approval of it.
Fixtures Made This Way

Wooden Barrel Display
A wooden barrel display made from solid pine, designed to showcase dry goods, retail products, or…
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Wooden Floor Display with Castors
A wooden floor display with castors and full-colour imprinting on all sides, designed for use in retail…
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Wooden Floor Display with Fabric Color
A wooden floor display with fabric color lines and 4-color imprinted logo, designed for retail…
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Cigar City Floor Display
A knock-down wooden floor display designed for endcap placement in retail environments, built to…
View Product →The Other Three Stages of a Programme
Mixed-Material Display Fabrication
A wooden frame with a welded steel hook bar and an acrylic front panel is three factories for most buyers,…
Branding and Surface Finishing
The finish is what the shopper actually sees, and it is the first thing to fail. A display whose print has…
Export Packing and Shipping
A display that arrives with a cracked corner is a total loss: it cannot go on a shop floor and it cannot be…
Custom Display Design and Prototyping Questions
Answers to the questions buyers ask before placing a first order.
Can you design from a brief rather than a finished drawing?
Yes. Our POS designers work up the concept and visualise it in 3ds Max, then engineer it. You can also send a finished design and we take it straight into CAD.
How long does a sample take?
7 to 20 days depending on the detail of the fixture. The sample charge is set from the product detail.
What happens if the design comes in over budget?
We value engineer it: material substitutions, structural simplification and different production methods are proposed against your target cost before you commit.
Which file formats do you work with?
SolidWorks CAD and DXF for engineering, and 3ds Max for visualisation. Send whatever you have and we will tell you what is missing.
Do you charge for the design work?
It depends on the scope and the order behind it. Tell us the programme size and we will confirm before any work starts.
Start With the Part That Worries You Most
Whether that is a design that may not be producible, a cost target, or a container that has to arrive undamaged, tell us and we will start there.