Custom POP and retail displays in wood metal acrylic and cardboard
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About Us

Designing and Manufacturing Custom Retail Displays for More Than 16 Years

IMEI DISPLAY is a China-based custom POP display manufacturer supporting overseas retail display projects for brands, display agencies, importers and sourcing teams.

Whitewashed wooden counter display panel with a printed brand mark
Detail of a finished fixture

What We Do

IMEI DISPLAY manufactures custom POP displays for sales companies, design companies, brokers, retail display agencies and global brands. We work in wood, metal, acrylic, cardboard and mixed materials, for beverage, wine, spirits, food, cosmetics and branded retail programmes.

How We Think About a Project

Our role in the promotional process is to exceed expectations on design, quality and performance while keeping a firm hold on the real-world limitations we face every day marketing products at retail. Those limitations are usually cost, material requirements, or a retailer's strict floorspace policy. We run a consultative pass at the start of a project so those constraints are planned for in advance rather than reported back from the field.

Design as the Deciding Factor

In the modern consumer paradigm, design is arguably the most important element in creating brand awareness and consumer loyalty. We take every opportunity to keep a brand's core design, personality and positioning at the top of the list when a new display is created, rather than treating them as decoration applied at the end.

Feasibility and Value Engineering

One of the ways we add value on every project is making sure the designs we create are producible in terms of materials, structural integrity and cost. Each design is analysed against the scope of the project, the target budget, the material call-outs and the required production timing. From there we plan materials and production methods to get the best performance and return for every part of the project.

Facts

What We Can Evidence

16+Years Manufacturing Displays
10,000 sq ftAssembly Facility
7-20 daysSample Lead Time
25-45 daysProduction Lead Time

Our assembly and build process runs in a connected, clean 10,000 sq ft facility in Jiaxing, China, close to Shanghai port. Our office is at Golden Phoenix Building, 765 Jingya Road, Wutong Street, Tongxiang City, Zhejiang, China.

Capabilities

Processes We Run In House

Wooden workshop, metal workshop, powder coating, CNC cutting, logo printing, spraying, welding and laser cutting all sit under one roof.

  • wood fabrication
  • metal fabrication
  • CNC cutting
  • laser cutting
  • welding
  • powder coating
  • spray painting (robot sprayer)
  • 4-colour UV printing
  • prototype development
  • assembly planning
  • export packing
Welding. A welded joint has high strength, sometimes more than the parent metal, gives a completely rigid joint, allows different materials to be joined, and makes addition to or modification of an existing structure straightforward.
Laser cutting. Flexibility, precision, repeatability, speed, cost effectiveness, contactless cutting and automation, which together are what keep a repeat order matching the first run.
Robot spraying. Painting with a robot sprayer rather than a brush or roller covers large areas quickly and gives a smoother, fresher finish.
UV printing. Four-colour UV imprinted logos on wooden, metal and PVC display surfaces last over 3 years.
How We Work

Four Stages From Brief to Container

Creative Design

POS industry designers work up the concept with 3ds Max visualisation and artwork to your specification, with cost-consciousness built into the first round.

Prototyping and Engineering

Engineers draw the CAD and DXF files in SolidWorks and sit in the same facility as the production team, so structural decisions are made quickly.

Manufacturing

CNC metal, acrylic and print fabrication with laser cutting, welding, powder coating, robot spray finishing and four-colour UV printing, then packing and palletising.

Shipping

Export documentation, customs and loading handled in-house from Shanghai on FOB, CIF or DDP terms with forwarder partners at origin and destination.

Our Work

One Fixture From Each Category We Build

All photographed in our own facility. Browse the full range of 70 products.

See All 70 Products

FAQ

About IMEI DISPLAY

Answers to the questions buyers ask before placing a first order.

How long has IMEI DISPLAY been manufacturing displays?

More than 16 years designing and manufacturing custom retail displays.

Where is your factory?

Our assembly and build facility is a 10,000 sq ft plant in Jiaxing, Zhejiang, and our office is in Tongxiang City. Both are close to Shanghai port.

Do you hold certifications?

We do not publish certification claims we cannot evidence. If your programme requires a specific certificate or test report, ask us and we will tell you plainly what we can and cannot supply.

Can you handle a programme across several materials?

Yes. Wood, metal, acrylic and cardboard are fabricated in the same facility, which is the main reason mixed programmes are consolidated with us.

Do you work with display agencies as well as brands?

Yes. Sales companies, design companies, brokers, display agencies and global brands are all part of our customer base.

What is your role in a project?

To exceed expectations on design, quality and performance while keeping a firm hold on the real-world limits of cost, materials and a retailer's floorspace policy.

Work With a Factory That Argues With the Drawing Before It Cuts It

Send us a design and a budget. If the two do not meet, we will say so and propose how to close the gap.