Beach Towels
Smeta Certification Printed Beach Towel
A 320 GSM printed beach towel made from 100% cotton, cut to 75x150 cm with a reactive print finish. The design is woven in and printed on the surface, giving a bold, full-colour look that resists fading. This towel is suitable for beach, gift, home, and sports use, and is built for repeated washing without colour loss. Buyers choose it when they need a vibrant, durable towel that meets USA and EU market standards and can be custom printed with their own artwork.
75x150 cm
320 g/m2
Woven, Print
MOQ 2000 pcs
Samples in 10 days. Production in 45 days after the order. 30% T/T deposit and 70% balance before shipment, or L/C.
Why Buyers Choose It
Key Benefits
- reactive print gives sharp, full-colour artwork that resists fading after multiple washes
- 320 GSM weight provides good water absorption without the bulk of heavier towels
- Any Pantone colour is selectable, so the print matches brand or seasonal colour schemes
- Oeko-Tex Standard 100, BSCI, and SEDEX certifications cover compliance for EU and US markets
- Quick-dry finish reduces drying time after use, helping with turnover in rental or resort settings
Problems
Problems This Product Solves
- Printed towels fade quickly after washing, leading to customer complaints and returns
- Lightweight towels feel thin and lack the absorbency expected at a mid-tier price point
- Colour mismatch between production runs breaks brand consistency across multiple orders
- Compliance documents are missing or delayed, causing shipment hold-ups at customs
Buyer Fit
Who It Is For
- Retail and supermarket buyers sourcing printed beach towels for summer season ranges
- Promotional distributors needing custom artwork printed on a durable cotton base
- Hotel and resort teams replacing towels that lose colour after repeated laundering
- Private-label brands who supply their own design files and want them reproduced in full colour
Where It Is Used
Application Scenarios
- Beach and pool rental services needing durable, vibrant towels that survive daily use and washing
- Gift sets and promotional product lines where custom full-colour printing adds brand visibility
- Retail and e-commerce brands launching seasonal beach collections with bold, printed designs
- Home and sports use where a quick-dry, soft-feel towel is needed for frequent washing
Construction
Technical Features
- Woven construction with reactive print applied to the surface
- 320 g/m2 finished weight, verified before packing to ensure consistency
- Printed using reactive dyes for wash fastness and colour retention
- Any Pantone colour selectable, matched to buyer’s reference before bulk production
- AZO free dyestuffs tested to USA and EU market standard, no banned chemicals used
Specifications
Specification Table
Every value below is taken from the specification for this item. Where a value is not published for this style, the row is left out rather than filled in.
| Item | Smeta Certification Printed Beach Towel |
|---|---|
| Material | 100% Cotton |
| Size | 75x150 cm |
| Weight | 320 g/m2 |
| Technique | Woven, Print |
| Style | Plain |
| Pattern | Printed |
| Product Type | Beach towel |
| Shape | Square |
| Colour | Any Pantone colour selectable |
| Yarn Count | 16s / 21s / 21s2 / 32s2 available |
| Feature | Quick dry |
| Use | Beach, Gift, Home, Sports |
| Design | customizedprinted |
| OEM | Welcome |
| Market Standard | USA and EU market standard |
| Testing | AZO free |
| Certification | Oeko-Tex Standard 100 / BSCI / SEDEX |
| MOQ | 2000 pcs |
| Sample Time | 10 days |
| Delivery Time | 45 days after the order is placed |
| Payment Terms | 30% T/T deposit, 70% balance before shipment, or L/C |
| Packing | 1 pc per pp bag, 30 pcs per carton, or as you require |
Materials
Materials
- 100% cotton, no polyester blend in the ground weave
- Yarn counts of 12s and 21s available for different hand feel and pile density
- Reactive and vat dyestuffs selected for wash fastness, not lowest cost
- Velour finish applied to the print surface for softness and texture
Process
Manufacturing Process
- Yarn preparation and weaving on a loom to form the base fabric
- Lab dip approved against the buyer’s Pantone reference before bulk dyeing
- Velour reactive printing applied to the surface using approved inks
- Washing and softening to set the print and improve hand feel
- Cutting and hemming to the final size of 75x150 cm
- Inspection against the approved production sample
- PP bagging and carton packing for shipment
Quality Control
Quality Control
- Lab dip approved against the buyer’s Pantone reference before bulk dyeing
- GSM checked on finished pieces to ensure weight stays at 320 g/m2
- Wash fastness and AZO free testing to USA and EU market standard
- Pre-shipment inspection against the approved production sample
- Carton count and drop test before container loading
Customization
Customization Options
- Custom printed artwork accepted in full colour, supplied as vector or high-resolution file
- Any Pantone colour, including matched sets across multiple SKUs
- Alternative sizes from 60x120 cm up to 100x150 cm available on the same construction
- Weight from 250 GSM to 800 GSM on the same fabric base
- Woven label, hang tag, header card, and retail polybag to buyer specification
Comparison
How This Compares With The Alternatives
| Jacquard woven towel | Jacquard holds the design in the weave and lasts longer, but limits colour count and increases cost. Printed gives full colour at lower unit cost. |
|---|---|
| Microfiber beach towel | Microfiber dries faster and is lighter to ship, but lacks the cotton hand feel and absorbency that buyers expect for premium beach use. |
| Plain dyed cotton towel | Plain dyed towels are cheaper and simpler, but offer no visual impact. Printed adds brand visibility and product differentiation. |
Use Guide
Use And Care Guide
- Wash below 40 degrees Celsius before first use to set the print
- Avoid prolonged soaking, which can weaken the printed surface
- Wring lightly rather than twisting to prevent distortion of the print
- Use a laundry bag when machine washing to protect the surface and hems
- Do not bleach and do not use chlorine detergent
Questions About This Product
What is the minimum order quantity for this beach towel?
2000 pcs per design. Splitting across multiple Pantone colours of the same print is possible, so confirm before reducing design count.
How long does a sample take and can I send my own artwork?
Ten days for a sample. Your artwork must be provided as a vector file or high-resolution image for printing.
What is the production lead time after we confirm the order?
45 days after the order is placed. Yarn dyeing and lab dip approval for new colours are at the start of the timeline, so approve samples quickly.
Which test reports come with the shipment?
Oeko-Tex Standard 100 covers the fabric, and dyestuffs are AZO free to USA and EU market standard. BSCI and SEDEX cover the social compliance audit.
How is the towel packed for retail?
One piece per pp bag and 30 pieces per carton as standard. Header cards, hang tags, woven labels, and retail polybags can be added if you supply the artwork.
What are the payment terms?
30% T/T deposit with the order and 70% balance before shipment, or an L/C at sight.
Related Reading
Before You Send The Order
Sourcing scenario
European Retail Beach Range
A Western European retail buyer planning a summer beach towel promotion
Buying GuideTowel GSM Explained And How To Choose It
GSM is the single number that decides how a towel feels, how long it takes to dry and what it costs to ship. Here is how to pick it deliberately.
DownloadSpecification And Packing Sheets
Size and weight chart, packing and shipping terms and the compliance summary as PDFs.
Ask About This Style
Send the quantity, the colour reference and your target delivery date. We reply with price, MOQ confirmation and the lead time.