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Round blue beach towel with colorful floral mandala print and white fringe, laid flat on a concrete floor
Sourcing Scenario

Sourcing Scenario A European Retail Beach Range

A Western European retail buyer planning a summer beach towel promotion

Home/European Retail Beach Range
The Brief

What The Buyer Is Trying To Do

The range has to be on the shelf for a fixed promotional week, sold at a set retail price, and produced in four colourways of one jacquard design that must sit together on one display.

This page describes a typical order profile and how it is handled against our published terms. It is not a record of a named client project.

Pain Points

  • The on-shelf date cannot move, so every approval has to be scheduled backwards from it
  • Four colourways dyed at different times would not look like one range
  • The retail price sets a ceiling on the weight and size combination
  • Compliance documents have to be on file before the purchase order is released
Approach

How The Order Is Structured

  • Confirm the size and GSM that hold the target landed cost before designing the range
  • Match all four Pantone references at the lab dip stage in one submission
  • Produce one sample per colourway inside the 10 day sample window
  • Run the four colourways in one production block so the range shares a dye standard
Sequence

The Order Step By Step

  • Specification agreed against the target landed cost
  • Lab dips submitted for all four colourways together
  • Samples produced in 10 days for approval
  • 45 day production after the order is placed
  • Finished weight checked against the approved sample
  • Header cards and retail bags applied at packing

Supply Chain

Because the four colourways are produced as one block, the range ships in one consignment with one set of documents, which is what keeps the display complete on the promotional week.

Quality Control

Weight is verified on finished pieces, and the shade of each colourway is checked against its approved lab dip before packing.

Result

What The Buyer Ends Up With

The buyer plans a promotion with two fixed dates: sample approval and shipment. Everything between them runs inside the published 45 day production window.

Striped beige, brown, and blue woven mat or rug laid flat on a grey tiled floor.Multicolored striped towel in burgundy, pink, green, and white lying flat on a grey floorGreen and white striped beach towel laid flat on a grey floorBlack and white striped beach towel laid flat on a grey floor
Products In This Scenario

Styles That Fit This Order Profile

Colorful printed beach towels in blue and green draped over a wicker basket on a white wooden surface

Cotton Blue Colour Reactive Printed Beach Towel

70x140 cm350 g/m2Plain
Beach towel with blue and green striped bands and circle patterns, laid flat on a gray floor

Dots and Stripes Yarn Dyed Jacquard Beach Towel

70x140 cm450 g/m2Jacquard
Industry

More For This Kind Of Buyer

Retail and Supermarket Buyers

Private-label towel ranges built to a shelf price and a launch date

Questions About This Scenario

Is this a real client project?
No. It is a worked sourcing scenario showing how an order of this type runs against our published terms. We do not publish client names or contract details.
What lead time does this scenario assume?
The published terms: 10 days for samples and 45 days for production after the order is placed, plus freight.
Can my order be handled the same way?
Yes. Send your dates, quantities and artwork and we will map the same steps onto your calendar with cut-off dates.
What MOQ applies?
Most styles run at 2000 pcs and many smaller items at 1000 pcs. The MOQ is listed on each product page.
Which documents come with the shipment?
Oeko-Tex Standard 100 evidence for the fabric with BSCI and SEDEX on the social side, alongside the commercial set.

Map This Onto Your Own Calendar

Send your dates, quantities and artwork. We will come back with the cut-off date for each approval.

Plan My OrderSee All Products