Beach Towels
100% Cotton Velour Reactive Printed Letters Beach Towel
A 400 GSM velour beach towel in 100% cotton, woven with a reactive printed letter design on a smooth face. At 76x152 cm it fits standard beach loungers and delivers quick drying and soft hand feel. The reactive print holds colour through repeated washing, so the design remains sharp across multiple uses. Buyers choose this when they need a durable, wash-fast towel with a clean, branded look for gift sets, resort use, or sports events.
76x152 cm
400 g/m2
Woven, Yarn Dye Stripe
MOQ 2000 pcs
Samples in 10 days. Production in 45 days after the order. 30% T/T deposit and 70% balance before shipment, or L/C.
Why Buyers Choose It
Key Benefits
- Reactive print stays sharp after repeated washing, unlike surface prints that fade or crack
- 400 GSM weight offers good absorbency without the bulk of heavier towels
- Velour face gives a soft hand feel and quick drying performance compared to plain weave
- Any Pantone colour is selectable, so the print matches brand or seasonal colour schemes
- Oeko-Tex Standard 100, BSCI and SEDEX certifications cover compliance for EU and US markets
Problems
Problems This Product Solves
- Printed towels fade or crack after repeated washing, leading to customer complaints and returns
- Lightweight towels feel flimsy and do not absorb water well, reducing perceived value
- Colour drift between batches breaks up a coordinated product range or brand identity
- Compliance teams reject shipments without Oeko-Tex Standard 100 and AZO free test reports
- Inconsistent GSM or weight causes packing and container loading issues during bulk shipping
Buyer Fit
Who It Is For
- Retail and supermarket buyers building a branded beach towel line with custom lettering
- Hotel and resort purchasing teams replacing towels that lose print after industrial laundering
- Promotional distributors needing durable, branded towels for giveaways or events
- Private-label brands who supply their own artwork and want it reproduced in reactive print
Where It Is Used
Application Scenarios
- Resort and beach club towel programmes where towels are used daily and washed frequently
- Gift sets and promotional packs where a branded letter or logo must survive multiple washes
- Sports and fitness events that require quick-drying, absorbent towels with a clean printed look
- Retail and e-commerce brands launching a summer beach range with consistent print quality
Construction
Technical Features
- Woven 100% cotton ground with a velour face for softness and quick drying
- Reactive print applied to the surface, bonded to the fabric for wash fastness
- 400 g/m2 finished weight, verified before packing to avoid underweight shipments
- Printed letters formed using reactive dyeing, not ink transfer, for better durability
- Yarn counts of 12s and 21s available for different hand feel and pile density
- Any Pantone colour matched to buyer’s reference before bulk production
- AZO free dyestuffs tested to USA and EU market standard
Specifications
Specification Table
Every value below is taken from the specification for this item. Where a value is not published for this style, the row is left out rather than filled in.
| Item | 100% Cotton Velour Reactive Printed Letters Beach Towel |
|---|---|
| Material | 100% Cotton |
| Size | 76x152 cm |
| Weight | 400 g/m2 |
| Technique | Woven, Yarn Dye Stripe |
| Style | Plain |
| Pattern | Printed |
| Product Type | Beach towel |
| Shape | Square |
| Colour | Any Pantone colour selectable |
| Yarn Count | 16s / 21s / 21s2 / 32s2 available |
| Feature | Quick dry |
| Use | Beach, Gift, Home, Sports |
| Design | Custom made |
| OEM | Welcome |
| Market Standard | USA and EU market standard |
| Testing | AZO free |
| Certification | Oeko-Tex Standard 100 / BSCI / SEDEX |
| MOQ | 2000 pcs |
| Sample Time | 10 days |
| Delivery Time | 45 days after the order is placed |
| Payment Terms | 30% T/T deposit, 70% balance before shipment, or L/C |
| Packing | 1 pc per pp bag, 30 pcs per carton, or as you require |
Materials
Materials
- 100% cotton, no polyester blend in the ground weave or pile
- Yarn counts of 12s and 21s available for different hand feel and pile density
- Reactive and vat dyestuffs selected for wash fastness and compliance, not lowest cost
- Velour finish applied after weaving to enhance softness and quick drying
Process
Manufacturing Process
- Yarn dyeing to the approved Pantone reference
- Woven on a jacquard loom with the base structure for the velour face
- Reactive printing applied to the surface using the buyer’s artwork
- Washing and softening to set the pile and remove excess dye
- Cutting and hemming to final size
- Inspection against the approved sample
- PP bagging and carton packing
Quality Control
Quality Control
- Lab dip approved against the buyer’s Pantone reference before bulk dyeing
- GSM checked on finished pieces to ensure weight does not fall below 400 g/m2
- Wash fastness and AZO free testing to USA and EU market standard
- Pre-shipment inspection against the approved production sample
- Carton count and drop test before container loading
Customization
Customization Options
- Custom lettering or logo printed using buyer’s artwork in reactive print
- Any Pantone colour, including matched sets across multiple SKUs
- Alternative sizes from 60x120 cm up to 100x150 cm available on the same construction
- Weight from 250 GSM to 800 GSM on the same base fabric
- Woven label, hang tag, header card and retail polybag to buyer specification
Comparison
How This Compares With The Alternatives
| Reactive printed plain weave towel | Plain weave is lighter and cheaper, but lacks the soft velour face and quick-drying performance of this construction. |
|---|---|
| Microfiber beach towel | Microfiber dries faster and weighs less, but does not offer the natural cotton feel or wash fastness of reactive print on cotton. |
| Yarn dyed jacquard towel | Jacquard has a woven design that lasts longer, but reactive print allows for more complex lettering and colour variation at lower cost. |
Use Guide
Use And Care Guide
- Wash below 40 degrees Celsius before first use to set the pile and dye
- Avoid prolonged soaking, which weakens the reactive print edges
- Wring lightly rather than twisting to prevent distortion of the printed surface
- Use a laundry bag when machine washing to protect the print and hems
- Do not bleach and do not use chlorine detergent
Questions About This Product
What is the minimum order quantity for this beach towel?
2000 pcs per design. Splitting that quantity across multiple Pantone colours of the same print is usually possible, so ask before reducing the design count.
How long does a sample take and can I get my own artwork printed?
Ten days for a sample. A custom reactive print needs your artwork as a vector or high resolution file so the design can be prepared for printing.
What is the production lead time after we confirm the order?
45 days after the order is placed. Yarn dyeing and lab dip approval for a new Pantone colour sit at the front of that window, so approve samples quickly.
Which test reports come with the shipment?
Oeko-Tex Standard 100 covers the fabric, and dyestuffs are AZO free to USA and EU market standard. BSCI and SEDEX cover the social audit side.
How is the towel packed for retail?
One piece per pp bag and 30 pieces per carton as standard. Header cards, hang tags, woven labels and retail polybags can replace that if you supply the artwork.
What are the payment terms?
30% T/T deposit with the order and 70% balance before shipment, or an L/C at sight.
Related Reading
Before You Send The Order
Sourcing scenario
European Retail Beach Range
A Western European retail buyer planning a summer beach towel promotion
Buying GuideTowel GSM Explained And How To Choose It
GSM is the single number that decides how a towel feels, how long it takes to dry and what it costs to ship. Here is how to pick it deliberately.
DownloadSpecification And Packing Sheets
Size and weight chart, packing and shipping terms and the compliance summary as PDFs.
Ask About This Style
Send the quantity, the colour reference and your target delivery date. We reply with price, MOQ confirmation and the lead time.