Beach Towels
100% Cotton Velour Reactive Printed Beach Towel
A 350 GSM velour beach towel woven in 100% cotton with a reactive print applied to the surface. At 70x140 cm it fits standard beach loungers, and the velour face gives a soft hand feel that feels premium in the hand while absorbing water quickly. Buyers choose it when they need a printed design that looks sharp and lasts through repeated washes, without the cost of jacquard weaving. The print is reactive, so it resists fading better than standard dye methods.
70x140 cm
350 g/m2
Woven, Yarn Dye Stripe
MOQ 2000 pcs
Samples in 10 days. Production in 45 days after the order. 30% T/T deposit and 70% balance before shipment, or L/C.
Why Buyers Choose It
Key Benefits
- Reactive print holds colour through repeated washing, reducing returns from faded designs
- 350 GSM weight gives a substantial feel without the cost of heavier towels
- Velour face offers a soft hand feel and quick water absorption for beach and pool use
- Any Pantone colour is selectable, so the print can match brand or seasonal ranges
- Oeko-Tex Standard 100, BSCI and SEDEX certifications cover compliance for EU and US markets
Problems
Problems This Product Solves
- Printed towels fade after a few washes, leading to customer complaints and returns mid-season
- Lightweight towels feel flimsy on the shelf and fail to justify a premium price point
- Colour drift between production runs breaks the visual consistency of a coordinated range
- Retail compliance teams reject shipments without documented textile safety and social compliance reports
- Low MOQ pressure from buyers is eased by the ability to split 2000 pcs across multiple Pantone colours
Buyer Fit
Who It Is For
- Retail and supermarket buyers sourcing printed beach towels with a premium feel
- Promotional product distributors needing branded towels with durable print
- Private-label brands who supply their own artwork and want it reproduced in reactive print
- Hotel and resort teams replacing towels each season with a design that stays vibrant
Where It Is Used
Application Scenarios
- Beach and pool towel programmes for European and North American retail chains needing a printed design that survives the season
- Gift sets and promotional bundles where a custom logo or image needs to be printed clearly and durably
- Sports and fitness centres that require towels with a soft feel and fast drying performance
- Home and lifestyle brands launching a summer range with a consistent, wash-resistant print
Construction
Technical Features
- Woven 100% cotton ground with a velour face for softness and quick absorption
- Reactive print applied to the surface, offering better wash fastness than standard dyeing
- 350 g/m2 finished weight, verified before packing to avoid underweight batches
- Print pattern formed using reactive inks, tested to be AZO free to USA and EU market standard
- Any Pantone colour can be matched, with lab dips approved before bulk production
Specifications
Specification Table
Every value below is taken from the specification for this item. Where a value is not published for this style, the row is left out rather than filled in.
| Item | 100% Cotton Velour Reactive Printed Beach Towel |
|---|---|
| Material | 100% Cotton |
| Size | 70x140 cm |
| Weight | 350 g/m2 |
| Technique | Woven, Yarn Dye Stripe |
| Style | Plain |
| Pattern | Printed |
| Product Type | Beach towel |
| Shape | Square |
| Colour | Any Pantone colour selectable |
| Yarn Count | 16s / 21s / 21s2 / 32s2 available |
| Feature | Quick dry |
| Use | Beach, Gift, Home, Sports |
| Design | Custom made |
| OEM | Welcome |
| Market Standard | USA and EU market standard |
| Testing | AZO free |
| Certification | Oeko-Tex Standard 100 / BSCI / SEDEX |
| MOQ | 2000 pcs |
| Sample Time | 10 days |
| Delivery Time | 45 days after the order is placed |
| Payment Terms | 30% T/T deposit, 70% balance before shipment, or L/C |
| Packing | 1 pc per pp bag, 30 pcs per carton, or as you require |
Materials
Materials
- 100% cotton, no polyester blend in the ground weave or face pile
- Yarn counts of 12s and 21s available for different hand feel and pile density
- Reactive and vat dyestuffs selected for wash fastness rather than lowest cost
- Velour face created by shearing the pile to a uniform height for softness and absorption
Process
Manufacturing Process
- Yarn dyeing to the approved Pantone reference if needed
- Woven on a loom using 12s or 21s cotton yarn
- Velour face created by shearing the pile to a uniform height
- Reactive printing applied to the surface using approved inks
- Washing and softening to set the pile and remove excess dye
- Cutting and hemming to final size
- Inspection against the approved sample
- PP bagging and carton packing
Quality Control
Quality Control
- Lab dip approved against the buyer Pantone reference before bulk dyeing
- GSM checked on finished pieces so weight does not drift below 350 g/m2
- Wash fastness and AZO free testing to USA and EU market standard
- Pre-shipment inspection against the approved production sample
- Carton count and drop test before container loading
Customization
Customization Options
- Custom reactive artwork printed from buyer supplied design files
- Any Pantone colour, including matched sets across a range
- Alternative sizes from 60x120 cm up to 100x150 cm available
- Weight from 250 GSM to 800 GSM on the same construction
- Woven label, hang tag, header card and retail polybag to buyer specification
Comparison
How This Compares With The Alternatives
| Jacquard woven beach towel | Jacquard holds the design in the weave and lasts longer, but has a higher unit cost and limited colour count. Reactive print offers more design flexibility and lower cost. |
|---|---|
| Microfiber beach towel | Microfiber dries faster and is lighter to ship, but lacks the cotton hand feel and natural absorption that buyers expect at a premium price point. |
| Plain dyed cotton towel | Plain dyed towels are cheaper and simpler, but offer no visual design. Reactive print adds branding and visual appeal without increasing the base fabric cost significantly. |
Use Guide
Use And Care Guide
- Wash below 40 degrees Celsius before first use to set the pile and prevent colour bleed
- Avoid prolonged soaking, which can weaken the print edges and reduce absorption
- Wring lightly rather than twisting to prevent distortion of the printed surface
- Use a laundry bag when machine washing to protect the print and hems
- Do not bleach and do not use chlorine detergent, which can degrade the reactive ink
Questions About This Product
What is the minimum order quantity for this beach towel?
2000 pcs per design. Splitting that quantity across several Pantone colours of the same reactive print is usually possible, so ask before reducing the design count.
How long does a sample take and can I get my own artwork printed?
Ten days for a sample. A custom reactive print requires your artwork as a vector or high resolution file so the design can be prepared for printing.
What is the production lead time after we confirm the order?
45 days after the order is placed. Yarn dyeing to a new Pantone reference sits at the front of that window, so approve lab dips quickly.
Which test reports come with the shipment?
Oeko-Tex Standard 100 covers the fabric, and dyestuffs are AZO free to USA and EU market standard. BSCI and SEDEX cover the social audit side.
How is the towel packed for retail?
One piece per pp bag and 30 pieces per carton as standard. Header cards, hang tags, woven labels and retail polybags can replace that if you supply the artwork.
What are the payment terms?
30% T/T deposit with the order and 70% balance before shipment, or an L/C at sight.
Related Reading
Before You Send The Order
Sourcing scenario
European Retail Beach Range
A Western European retail buyer planning a summer beach towel promotion
Buying GuideTowel GSM Explained And How To Choose It
GSM is the single number that decides how a towel feels, how long it takes to dry and what it costs to ship. Here is how to pick it deliberately.
DownloadSpecification And Packing Sheets
Size and weight chart, packing and shipping terms and the compliance summary as PDFs.
Ask About This Style
Send the quantity, the colour reference and your target delivery date. We reply with price, MOQ confirmation and the lead time.