100% Cotton Purple Colour Velour Reactive Printed Beach Towel
A 450 GSM velour beach towel made from 100% cotton, with a reactive print in purple and a yarn-dyed stripe base. At 70x140 cm it fits standard beach loungers and delivers quick-dry performance for frequent use. The velour face provides a soft hand feel and good water absorption, while the reactive print ensures colour durability through repeated washes. Buyers choose this when they need a towel that looks vibrant and feels plush, even after daily use in high-traffic beach or sports environments.
Samples in 10 days. Production in 45 days after the order. 30% T/T deposit and 70% balance before shipment, or L/C.
Key Benefits
- Velour face offers soft hand feel and superior water absorption compared to plain weave towels
- Reactive printing ensures colour fastness and reduces fading after multiple washes
- Yarn-dyed stripe base prevents colour bleed and maintains consistent tone across the fabric
- 450 GSM weight provides a substantial feel without adding bulk or cost of heavier bath sheets
- Any Pantone colour is selectable, so the towel can match brand palettes or seasonal ranges
Problems This Product Solves
- Plain cotton towels feel thin and lack the plushness expected at a mid-to-premium price point
- Surface prints fade or crack after industrial laundering, leading to guest complaints and returns
- Inconsistent GSM across batches makes it hard to maintain a uniform shelf appearance
- Colour drift between production runs breaks brand consistency in multi-colour ranges
- Lack of compliance documents delays customs clearance and retail acceptance
Who It Is For
- Retail and supermarket buyers building a summer beach towel line
- Hotel and resort purchasing teams needing durable, soft towels for guest use
- Promotional distributors who want a branded towel with a premium feel
- Private-label brands with their own artwork and colour schemes to reproduce
Application Scenarios
- Beach and poolside towel programmes for European and North American retail chains
- Sports and fitness centres that require quick-dry towels for high turnover use
- Gift sets where a soft, vibrant towel with a custom print adds perceived value
- Resort and hotel guest amenities where guests reuse towels daily over a season
Technical Features
- 100% cotton velour face with reactive print and yarn-dyed stripe base
- 450 g/m2 finished weight, verified before packing
- Reactive printing for wash fastness and colour retention
- Yarn counts of 12s, 21s available for different hand feel and pile density
- Any Pantone colour selectable, matched to buyer’s reference
- Woven construction with a soft, plush velour finish
- AZO free dyestuffs to USA and EU market standard
- Quick-dry performance due to fabric structure and pile design
Specification Table
Every value below is taken from the specification for this item. Where a value is not published for this style, the row is left out rather than filled in.
| Item | 100% Cotton Purple Colour Reactive Printed Beach Towel |
|---|---|
| Material | 100% Cotton |
| Size | 70x140 cm |
| Weight | 450 g/m2 |
| Technique | Woven, Yarn Dye Stripe |
| Style | Plain |
| Pattern | Printed |
| Product Type | Bath towel |
| Shape | Square |
| Colour | Any Pantone colour selectable |
| Yarn Count | 16s / 21s / 21s2 / 32s2 available |
| Feature | Quick dry |
| Use | Beach, Gift, Home, Sports |
| Design | Custom made |
| OEM | Welcome |
| Market Standard | USA and EU market standard |
| Testing | AZO free |
| Certification | Oeko-Tex Standard 100 / BSCI / SEDEX |
| MOQ | 2000 pcs |
| Sample Time | 10 days |
| Delivery Time | 45 days after the order is placed |
| Payment Terms | 30% T/T deposit, 70% balance before shipment, or L/C |
| Packing | 1 pc per pp bag, 30 pcs per carton, or as you require |
Materials
- 100% cotton, no polyester blend in the ground weave
- Yarn counts of 12s and 21s available for different pile density and hand feel
- Reactive and vat dyestuffs selected for wash fastness and colour retention
- Velour finish achieved through controlled shearing of the pile after weaving
Manufacturing Process
- Yarn dyeing to the approved Pantone reference
- Woven on a jacquard loom with yarn-dyed stripe base
- Reactive printing of the design using approved colour files
- Velour finishing with controlled pile shearing
- Washing and softening to set the texture
- Cutting and hemming to size
- Inspection against the approved sample
- PP bagging and carton packing
Quality Control
- Lab dip approved against the buyer’s Pantone reference before bulk dyeing
- GSM checked on finished pieces to ensure weight stays at 450 g/m2
- Wash fastness and AZO free testing to USA and EU market standard
- Pre-shipment inspection against the approved production sample
- Carton count and drop test before container loading
Customization Options
- Custom reactive print artwork accepted from buyer’s design files
- Any Pantone colour, including matched sets across multiple SKUs
- Alternative sizes from 60x120 cm up to 100x150 cm available
- Weight from 250 GSM to 800 GSM on the same construction
- Woven label, hang tag, header card and retail polybag to buyer specification
How This Compares With The Alternatives
| Plain woven cotton towel | Plain weave is cheaper and lighter, but lacks the softness and water absorption of velour and feels thinner on the shelf. |
|---|---|
| Microfiber beach towel | Microfiber dries faster and is lighter to ship, but does not offer the natural cotton feel or breathability that buyers expect at a mid-tier price point. |
| Jacquard woven towel | Jacquard holds pattern in the weave and lasts longer, but has a higher MOQ and limited colour count compared to reactive printing. |
Use And Care Guide
- Wash below 40 degrees Celsius before first use to set the pile and prevent shrinkage
- Avoid prolonged soaking, which can weaken the reactive print edges
- Wring lightly rather than twisting to preserve the velour pile and prevent distortion
- Use a laundry bag when machine washing to protect the hems and print
- Do not bleach and do not use chlorine detergent to maintain colour and fabric integrity
Questions About This Product
What is the minimum order quantity for this beach towel?
How long does a sample take and can I send my own artwork?
What is the production lead time after we confirm the order?
Which test reports come with the shipment?
How is the towel packed for retail?
What are the payment terms?
Before You Send The Order
European Retail Beach Range
A Western European retail buyer planning a summer beach towel promotion
Buying GuideTowel GSM Explained And How To Choose It
GSM is the single number that decides how a towel feels, how long it takes to dry and what it costs to ship. Here is how to pick it deliberately.
DownloadSpecification And Packing Sheets
Size and weight chart, packing and shipping terms and the compliance summary as PDFs.
Ask About This Style
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