100% Cotton Blue Series Velour Reactive Printed Beach Towel
A 350 GSM velour beach towel made from 100% cotton, with a reactive print applied to the surface. At 70x140 cm it fits standard beach loungers and is designed for quick drying, making it suitable for high-traffic environments. The velour face gives a soft hand feel and good water absorption, while the reactive print ensures colour remains sharp through multiple washes. Buyers choose this when they need a printed design that holds up under repeated laundering without fading.
Samples in 10 days. Production in 45 days after the order. 30% T/T deposit and 70% balance before shipment, or L/C.
Key Benefits
- Reactive print resists fading better than standard dyeing, maintaining colour integrity after repeated washing
- 350 GSM weight provides a substantial feel without the cost of heavier towels, ideal for beach and gift use
- Velour face delivers softness and high water absorption, meeting expectations for comfort and performance
- Any Pantone colour is selectable, allowing exact match to brand or seasonal colour schemes
- Quick-dry finish reduces drying time after use, supporting high turnover in resorts and rental pools
Problems This Product Solves
- Surface prints fade after a few washes, leading to customer complaints and returns mid-season
- Lightweight towels feel flimsy on the shelf and fail to justify a premium price point
- Colour variation between production runs breaks brand consistency across multiple orders
- Lack of compliance documentation delays shipment clearance at EU and US ports
Who It Is For
- Retail and supermarket buyers building a seasonal beach towel range with printed designs
- Hotel and resort purchasing teams replacing towels each season with consistent colour and performance
- Promotional distributors needing branded printed towels for giveaways or events
- Private-label brands with their own artwork who want it reproduced in reactive print
Application Scenarios
- Beach and pool towel programmes for European and North American retail chains needing durable printed designs
- Resort and hotel guest towel sets where towels are reused daily and must survive industrial laundering
- Gift sets and promotional bundles where a printed design adds visual appeal without increasing cost
- Sports and fitness centres requiring towels that dry fast and absorb sweat efficiently
Technical Features
- Woven 100% cotton base with a velour face for softness and absorbency
- Reactive printing applied to the surface for durable colour retention
- 350 g/m2 finished weight, verified before packing to ensure consistency
- Any Pantone colour selectable, matched via lab dip before bulk production
- Yarn counts of 12s, 21s available for different hand feel and pile density
- Designed for quick drying with a surface finish that reduces moisture retention
Specification Table
Every value below is taken from the specification for this item. Where a value is not published for this style, the row is left out rather than filled in.
| Item | 100% Cotton Blue Series Velour Reactive Printed Beach Towel |
|---|---|
| Material | 100% Cotton |
| Size | 70x140 cm |
| Weight | 350 g/m2 |
| Technique | Woven, Yarn Dye Stripe |
| Style | Plain |
| Pattern | Printed |
| Product Type | Beach towel |
| Shape | Square |
| Colour | Any Pantone colour selectable |
| Yarn Count | 16s / 21s / 21s2 / 32s2 available |
| Feature | Quick dry |
| Use | Beach, Gift, Home, Sports |
| Design | Custom made |
| OEM | Welcome |
| Market Standard | USA and EU market standard |
| Testing | AZO free |
| Certification | Oeko-Tex Standard 100 / BSCI / SEDEX |
| MOQ | 2000 pcs |
| Sample Time | 10 days |
| Delivery Time | 45 days after the order is placed |
| Payment Terms | 30% T/T deposit, 70% balance before shipment, or L/C |
| Packing | 1 pc per pp bag, 30 pcs per carton, or as you require |
Materials
- 100% cotton, no polyester blend in the base or face weave
- Yarn counts of 12s and 21s available to adjust hand feel and pile density
- Reactive dyestuffs selected for wash fastness and colour retention, not lowest cost
Manufacturing Process
- Yarn dyeing to the approved Pantone reference
- Woven on a loom to form the base fabric with velour face
- Reactive printing applied to the surface using approved colour profiles
- Washing and softening to set the pile and reduce shrinkage
- Cutting and hemming to final dimensions
- Inspection against the approved sample
- PP bagging and carton packing
Quality Control
- Lab dip approved against the buyer’s Pantone reference before bulk dyeing
- GSM checked on finished pieces to ensure weight stays at 350 g/m2
- Wash fastness and AZO free testing to USA and EU market standard
- Pre-shipment inspection against the approved production sample
- Carton count and drop test performed before container loading
Customization Options
- Custom reactive print artwork accepted from buyer-supplied files
- Any Pantone colour, including coordinated sets across multiple SKUs
- Alternative sizes available from 60x120 cm up to 100x150 cm
- Weight range from 250 GSM to 800 GSM on the same construction
- Woven label, hang tag, header card, and retail polybag to buyer specification
How This Compares With The Alternatives
| Jacquard woven towel | Jacquard holds the design in the weave and lasts longer, but has limited colour count and higher unit cost. Reactive print allows full colour range and lower cost. |
|---|---|
| Microfiber beach towel | Microfiber dries faster and weighs less, but lacks the cotton hand feel and natural look that retail buyers expect at a mid-to-premium price point. |
| Plain dyed cotton towel | Plain dyed towels are cheaper and simpler, but lack the visual appeal of a printed design, which is essential for gift and promotional use. |
Questions About This Product
What is the minimum order quantity for this beach towel?
How long does a sample take and can I send my own artwork?
What is the production lead time after order confirmation?
What test reports come with the shipment?
How is the towel packed for retail?
What are the payment terms?
Before You Send The Order
European Retail Beach Range
A Western European retail buyer planning a summer beach towel promotion
Buying GuideTowel GSM Explained And How To Choose It
GSM is the single number that decides how a towel feels, how long it takes to dry and what it costs to ship. Here is how to pick it deliberately.
DownloadSpecification And Packing Sheets
Size and weight chart, packing and shipping terms and the compliance summary as PDFs.
Ask About This Style
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