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Knowledge Center

Printing Process Guide for Displays and POP

How offset printing UV printing die-cutting folding and glue-binding turn a flat sheet into a finished retail display.

Offset Printing

Board items — paper displays, counter cards, show cards and paper bags — are printed on a four-colour press. Offset gives consistent colour across a long run, which is what keeps a hundred counter cards looking like they came from the same order.

UV Printing

Acrylic parts cannot go through an offset press. They are printed directly on a UV printing machine, where the ink cures on the surface. This is why a branded acrylic display has no label to peel at the corner.

15_PCC_24 Counter Card, Show card
15_PCC_24 — Counter Card, Show card from the ONELINK POP catalogue

Die-Cutting and Creasing

An automatic die-cutting machine cuts the printed sheet to the outline of the structure and creases the fold lines at the same time. The crease is what makes a fold land in the same place on every unit in the run.

Folding

An omnipotence folding paper machine folds the die-cut board into the display body. Machine folding is what keeps the structure square across thousands of pieces, which hand folding cannot do at volume.

Glue-Binding

An automatic glue-binding machine applies and closes the glued seams. A consistent seam is the difference between a display that holds product and one that opens under weight.

Artwork Preparation

  • Build artwork against the cutting and folding layout so nothing important sits on a crease
  • Keep critical text away from cut edges and fold lines
  • Send print-ready files and confirm the current file requirements before finalising them
  • Approve a sample before the production run so colour and fit are checked on the real item
Related Products

Models Referenced in This Guide

FAQ

Questions on This Topic

Why does the structure have to be designed before the artwork

Because the cutting and folding layout decides where the creases and cut edges fall. Artwork built without that layout ends up with a logo across a fold.

Is all of this done in one factory

Yes. ONELINK POP runs the press UV printer die-cutter folding machine and glue-binding machine in the same 2500 square-metre factory.

Can I approve a sample first

Confirm the sample arrangement by email when you request your quotation.

Still Deciding on a Format

Send your product dimensions and counter space and the team will point you at the range that fits.