One Coordinated Packaging Programme Instead Of Ten Separate Orders
Most brands assemble their packaging by accident. A bag from one supplier, a sticker from another, tape bought locally when it ran out. A packaging programme means every component is specified once, against the same artwork, and reordered against the same approved sample.
Every Stage And What Goes Wrong At It
Each step below names the problem buyers actually hit and what we do about it, rather than describing a workflow in the abstract.
Brief
The problem. You know what it should feel like but not what to specify.
How we handle it. Send photos, sketches or a physical sample. We work from real references rather than asking you to write a technical brief.
Design
The problem. Artwork prepared for one item never fits the next.
How we handle it. Our design team adapts one set of brand artwork across bags, boxes, cards, tape and stickers so proportions stay right on each.
Material Selection
The problem. The wrong stock makes good artwork look cheap.
How we handle it. We quote the realistic material options side by side and explain what each one does to your design before you choose.
Sampling
The problem. Screen approvals hide how something feels.
How we handle it. Most products can be sampled before the bulk order, so you approve the physical item.
Production
The problem. Components made at different times drift apart.
How we handle it. The programme runs against one approved set, so the colour and finish hold across the components.
Inspection
The problem. Problems found after arrival are expensive.
How we handle it. Photographs and video of the finished goods are sent for your double-check before shipment.
Shipping
The problem. Coordinating several suppliers into one shipment.
How we handle it. One order ships together. If you have a forwarder we deal with them, and if you do not we help you find one.
Categories Covered By This Programme
Paper Bags
Coated, kraft and speciality paper carriers finished the way your store looks.
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Paper Boxes
Boxes that protect the product and survive being opened on camera.
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Wrapping Paper
The layer the customer sees first when the box is opened.
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Stickers
Seals, size dots and brand stickers that close a pack and finish it.
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Printed Tape
Tape that seals the carton and carries the brand at the same time.
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Gift Cards
A printed card that goes in the box and gives the order a voice.
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Envelopes
The small paper item that carries the card, the note or the documents inside the package.
Explore →Products Most Often Included
Coated Paper Bag
A coated stock is what you choose when the artwork is doing the work.
View Product →
Kraft Paper Bag
Kraft is strong because of how the fibre is processed rather than because of a coating, which is why a kraft bag carries more weight per gram than a coated one.
View Product →Rigid Paper Box
A rigid box is built from greyboard wrapped in a printed outer sheet, so it holds its shape under weight and gives the deliberate resistance when a lid is lifted that customers read as expensive.
View Product →Wrapping Paper
Wrapping paper is the layer between the box and the product, and the first thing a customer sees when the parcel is opened.
View Product →Custom Sticker
A sticker is the cheapest way to turn plain packaging into branded packaging.
View Product →Customized Tape
Printed tape is the largest branded surface on a parcel and the cheapest per square centimetre.
View Product →Gift Card
A gift card is the voice of the order.
View Product →Sectors That Run This Way
Retail And Department Stores
A store consumes accessories continuously: carriers at every till, hangers on every rail, tickets on every garment.
See The Sector →
Ecommerce And Direct To Consumer
For an online brand, the package is the store.
See The Sector →
Gift And Promotional Buyers
A promotional item is judged in the two seconds it takes to open it.
See The Sector →Brand Packaging Programme Questions
Do we have to order everything at once?
No. Many brands start with the two or three components they reorder most and add the rest as stock runs down.
Who owns the artwork files?
You do. The production artwork is prepared from your brand assets for your approval.
Can you match a previous supplier's item?
Send a physical sample and we will work from it directly.
Set Up Brand Packaging Programme
Send what you already use, whether that is artwork, a photograph or a physical sample, and we will map out the components, the minimums and the sampling plan.