OEM and ODM Private Label
Shinyzen Optics offers OEM and ODM private label services for sport optics.
Buyers can customise optical elements, housing, branding and packaging to build a product that matches their brand identity. The service supports full product development, factory audit, production quality checks, certification and freight management.
What Usually Goes Wrong
Overseas buyers cannot monitor Chinese factory production daily
Different customisations require separate tooling and development costs
Inconsistent quality control across multiple Chinese suppliers
Unclear or unverifiable claims about waterproofing and optical performance
Delays caused by misaligned packaging, branding or shipping terms
What This Buyer Actually Needs
- A single partner to manage the entire supply chain from design to delivery
- Clear specification of optical components like prism type and coating
- Flexible customisation without requiring new optical tooling
- Verified product performance and consistent quality across batches
- Support for private label branding and packaging to match the buyer’s market
Typical Situations We Handle
An outdoor brand launching a new line of waterproof binoculars under its own label
An Amazon seller replacing a generic model with a private label version that has better optical specs
A birding retailer developing a kids-focused binocular line with custom colours and branding
A hunting brand needing a spotting scope with a specific prism and coating combination
An importer who wants to offer a range of models with different coatings and prisms under one brand
From First Enquiry to Delivered Carton
Buyer provides product concept, target specs, and branding requirements
Shinyzen develops the optical system using available platforms and customisation options
Optical elements are ground, coated, and aligned to the agreed FMC recipe
Prism type (BAK4 or BK7) and coating (FMC green, all blue, or part green) are selected per specification
Housing, logo, brand name, private label and packaging are produced to buyer artwork
Final assembly, collimation and performance checks are completed in the Chongqing factory
How the Goods Reach You
- Quotations are normally based on FOB Chongqing Port unless otherwise requested
- Shipping options include sea freight, air freight, and direct to Amazon warehouses
- Customisation changes affect cost and delivery timing; each variation is quoted separately
- Buyer can request a factory tour or virtual follow-up for order progress
- Shinyzen manages certification, freight documentation and export compliance
Questions From This Kind of Buyer
Can we change the prism from BAK4 to BK7 or vice versa?
Yes. The standard prism is BAK4 on waterproof roof models and BK7 on kids and cheaper roof models. The two can be swapped based on buyer requirement.
Is the coating on the prisms and penta prisms customisable?
Yes. The standard coating is FMC broad band green. All blue or part green coating is available, and prism and penta prism coatings can be specified separately.
Can we put our own logo and brand on the product?
Yes. Logo, brand name, private label and packing method are all customisable. Different customisation leads to different cost and pricing.
Can we use different coatings on different parts of the optical system?
Yes. Coating on prisms and penta prisms can be specified separately. The standard is FMC broad band green across the optical train.
What is the standard prism and coating on the 42 mm roof models?
The standard prism is BAK4 and the standard coating is FMC broad band green. All blue or part green coating is available upon request.
Do you support private label packaging and retail box design?
Yes. Packing method and retail box design can be customised to the buyer's artwork.
How do you handle customisation changes in cost and delivery?
Different customisations lead to different costs and delivery times. Each variation is quoted separately based on the buyer’s specifications.
Talk Through Your Programme
Tell us the models, the volumes and the market. We will map it to a specification, a packing plan and an FOB Chongqing price.