OEM means you own the design
You send the sketch, design file or reference. We make the pattern, source the fabric, sample it and produce it. The design is yours and the development time and cost sit with your project.
ODM means you choose from ours
Our design team releases new styles weekly for customers to choose from. Development is already done, so the route to a quote and a sample is shorter. The trade off is that the base style is available to other customers unless it was designed exclusively for you.
The middle route most brands actually take
Pick an ODM style and change the fabric, colour, length or trim. You get the speed of an existing pattern with enough difference that the garment reads as your brand.
When exclusivity matters
If a style is going to be the brand's signature piece, ask for exclusive design work. Our design team can work to your brief and keep it off the general release. This is a separate and independent team from the one handling in house designs for other customers.
What is identical either way
Sampling, PP sample, four stage inspection, private label finishing and lead times do not change between the two routes. Only the origin of the design changes.
Where This Applies At Joyue

ODM Design Service
No design team yet? Choose from styles our own designers release weekly.

OEM Manufacturing
You bring the design. We build the pattern, the sample and the bulk.

3D Rose Corset Tulle Midi Dress
Red boned corset trimmed with handmade three dimensional roses over a layered black tulle midi skirt.
Read Next

What MOQ Really Means When You Are Starting a Clothing Line
Why minimum order quantity is counted per design per colour, what that does to a launch budget, and how to structure a first order.

What To Send a Factory When You Have No Tech Pack
The minimum information a clothing factory needs to quote and sample, and what happens to your timeline when it is missing.

How Apparel Sampling Works From Sketch To Approved Piece
The full sampling sequence, what a PP sample is for, and why the approved sample matters more than the tech pack.
Quick Answers
Can I make an ODM style exclusive to my brand
Ask at the briefing stage. Our design team can design exclusively for a customer rather than releasing the style generally.
Is ODM cheaper than OEM
It usually reaches a quote faster because the pattern already exists. Unit price depends on the fabric, trims and quantity rather than on the route.
Ask About Your Own Project
General guidance only goes so far. Send your fabric, quantity and timeline and we will answer specifically.