From buying moulds to running the factory
Virtue Hardware Co., Ltd makes customised funeral hardware: handles, crucifixes, crosses, Christ figures and many coffin and casket fittings.
Timeline
| 2007 | Entered the funeral trade as a trader, with production at partner factories but moulds bought and owned by Virtue |
| 2016 | Opened its own factory in Wenzhou, Zhejiang |
| 2016–2018 | Two years spent settling quality, mould development, management and QC |
| Since 2018 | Stable in-house production, steadily improving quality and cost |
| Today | 312 references in 7 ranges |
Materials and finishes
Most parts are zamak (zinc alloy), die-cast, hand polished and plated gold (GP), nickel (NP), antique brass (AB), antique copper (AC) or other tones. Selected items are also made in steel, 304 or 316 stainless, aluminium alloy or brass.
ABS and PP parts are cheaper for cremation: moulded, vacuum metallized and coated gold, silver or copper, with some available in antique brass or copper.
Moulds are cut in the company’s own workshop, and designs tooled for a customer are kept for that customer.
Mission
The company’s long-standing aim is to supply valuable products and service: a lift rating you can pass on to your customer, a tone that still matches on the fourth re-order, and someone on WhatsApp who can answer a casting question.
Where a spec is not published, Virtue prefers to confirm it from the factory instead of printing a figure it cannot support.
Locations
Factory
Xishan 27#, Tengqiao Industry Park, Lucheng District, Wenzhou 325019, Zhejiang
Office
Langfang, Hebei
Markets
Mostly Europe; worldwide by FCL or LCL