Case Study

Breeding Management System for a Beef Cattle Enterprise

A beef cattle enterprise working with cooperative farms and contract farmers, buying back fattened cattle and selling to high end consumers who ask where the meat came from.

The Challenge

The breeding process was managed without information systems, so the enterprise could not see how animals on cooperative farms had been fed or vaccinated, and could not answer traceability questions at the point of sale.

Customer Pain Points

No electronic information file existed for individual cattle
Responsibilities in the breeding link were undefined and unmonitored
Cooperative farms and contract farmers each managed feeding and immunisation differently
Quality at repurchase could not be verified against how the animal had been raised
High end buyers asked for traceability the enterprise could not demonstrate

What Raybaca Delivered

A beef cattle breeding management system that establishes an electronic information file for every animal and applies information technology, biosafety control, early warning and remote monitoring to the breeding process, extended out to cooperative farms and contract farmers.

Electronic identification applied to each animal in the breeding programme

Feeding, immunisation and epidemic prevention standardised and recorded

Cooperative farm and contract farmer records brought into the same system

Connection to the enterprise's existing information management system

Supply Chain Coordination

Cooperative farms and contract farmers were brought under the same identification and recording scheme as the enterprise's own operation, so repurchased cattle arrived with their history attached.

Quality Control

Standardised management of the epidemic prevention and immunisation process, and of feeding, across cooperative households.

Final Result

Optimised management of the breeding link with defined positions and responsibilities, information management of cooperative farms and their products, and a strict traceability management system for high end consumers.

Customer Benefit

The enterprise can trace information when it repurchases, knows how cooperative breeding was carried out, and can guarantee the quality and safety of its products to the buyers who ask.